Tag Archives: naming our story

We all own our agricultural story…..that’s the problem


This post also runs at pasture Harmonies. The trouble is; we all own New Zealand’s agricultural story. That is, the huge collective effort that went into figuring out, developing and improving the soil, pasture and plant/animal interaction that is our … Continue reading

Posted in Development, high tech, Market validation, proprietary, SciBlogs, sustainability, technology, value added food | Tagged , | 3 Comments

For want of a name our agriculture flounders


Every story has a name – except the one which describes our agriculture. This, I argue, is one of the reasons we struggle to tell people around the world and in our cities about what exactly is and has been … Continue reading

Posted in Innovation, Market validation, SciBlogs, Science, Science policy, start-up, value added food | Tagged , , | 6 Comments