Wellington
Some interesting thoughts on product development at a gathering-cum-lecture at
Now there’s almost entire libraries devoted into taking an idea through the design and productdevelopment process – so compressing theory and practice into just under three hours was a prettygood primer.
The 80 or so people, including a fair swag of the Design School students heard stories of how toidentify winning products and develop them successfully, and sometimes not so successfully.
The lecture was repeated the next night out in Lower Hutt, so the presenters could probablyexpect more hands-on manufacturers at that location.
The three main speakers were talking about, (mostly, except for Kah Chan who was more aboutgaming apps) physical objects and product creation.
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But, if you look under the hood of many companies, there is a huge amount of know-how and tradesecrets, that if packaged correctly is a sellable item on its own.
“You can only value what you identify,” Davies says. The process required to make use of IPis:
“It means you miss out on the ideation, the intellectual property creation bit,” he says.
The School of Design speakers, Tim Miller, Tiago Rorke and Kah Chan gave some differentperspectives on trying to get new product ideas off the ground. If there was one lesson it is, ‘itisn’t easy’.
The School sees a newly emerging scenario – Exporting to the Internet.
Present in the audience were Lee Bennett and Nick Taylor, the founders of new Wellingtoncreative/creation space (with sophisticated kit as well),
The internet is exactly where MakerSpace users/partners will take their new products to theworld, perhaps after testing user/buyer reaction at outlets such as the Frank Kitts market.
MakerSpace has just taken delivery of its industrial-sized 3D printer – no stopping themnow!