Stroke therapy via computer games, food could have more value-added, stories have the power to persuade – weekend roundup
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A new ‘Able-X’ air mouse and handlebar, linked to a computer game, is offering stroke andbrain injury survivors a rehabilitation tool they can use by themselves, that is proven to speedtheir recovery. Lower Hutt’s
Im-Able
, alongwith
Industrial Research
commercialised the technology for arehabilitation market that worldwide is estimated at $150m annually. It is estimate that whatever itcost to research and develop the product, it will take 5-6 times more to sell the product overseas.The full story is
New Zealand only has about 14% of our total food and beverage exports in the high-value,processed foods section according to new government-commissioned research in a report,
‘Movingto the centre: the future of the New Zealand Food Industry’
. This is compared to Denmark,where processed edibles make up about 30% of its total food and beverage exports, while Ireland’sfigure is almost 40%.Conceptually, if New Zealand’s export mix to Australia was reflected inglobal food exports, the country’s food export mix would be more value added and profitable. Thefull story is
The best way to make a presentation to a client is to tell a story. Sean D’Souza sayspersuasion through stories is the most effective compared to other methods. The full story is